Posts tagged Icebreaker
What’s the deal: body mapping

Sweat is inevitable if we’re active, but how our clothing reacts to it (sweaty pits much?) doesn’t have to be. Body mapping – also known as body zoning – isn’t a new technology, but some industry leaders such as Icebreaker, Kari Traa and Craft are now incorporating findings from their extensive research to enhance the way garments fit and function.

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